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Thank you for your interest in the cost-effective sales and marketing solutions offered by Chuck Micallef

Trade Shows and Special Events


Trade Shows are still one of the most cost effective marketing opportunities available today.  Meeting customers face-to-face is very difficult and expensive.  Trade shows, when done correctly, can be very cost-effective and productive.  To maximize your investment, you need a plan and a marketing message.


Are you ready for the show?


Here are a few tips on making your next trade show more effective:


  • Create a Trade Show Plan

  • Communicate the plan with other departments

  • Develop a clear and simple message

  • Limit the amount of items you display at the show

  • Set reasonable expectations – not just number of sales leads

  • Make appointments before the show opens

  • Immediately follow-up on all leads

  • Provide training to the booth staff


Remember, your trade show success is determined before the show opens!


Let us know if we can show you how to get better results at your next trade show.


Links to Websites

Hart Communication Foundation


Machine To Machine, M2M, Remote Monitoring, Tank Level Monitoring - DataOnline



China Industrial Control Website



ARC Advisory Group (Dedham, MA)



British Automation & Robot Association - "The Voice of Automation". BARA (formerly known as the British Robot Association).



Control System Integrators Association - CSIA (Madison, WI).



Direct Industry: Virtual Industrial Exhibition



EtherCAT Nuremberg, Germany



Fieldbus Foundation Austin, TX



ISA (Research Triangle Park, NC)



Machine Vision Online - Automated Imaging Association (Ann Arbor, MI)



MESA (Chandler, AZ)



NEMA (Rosslyn, VA)



ODVA (Ann Arbor, MI)



OMAC (Research Triangle Park, NC)



OPC Foundation (Scottsdale, AZ)



PLCOpen (Gorinchim, The Netherlands)



PROFIBUS International (Karlsruhe, Germany)



Ireleand Journal of Instrumentation, Control and Automation



Robotic Industries Association (Ann Arbor, MI)



Security Incidents Organization



Society of Manufacturing Engineers (Dearborn, MI)



PROFIBUS Trade Organization (Phoenix, AZ)



Venture Development Corp. (Natick, MA)











Trade Shows

Mar. 4-5, 2010


INTERPHEX Puerto Rico is the only event covering the full spectrum of life sciences manufacturing – Pharmaceuticals, Biotechnology, Medical Devices and Diagnostics. Puerto Rico Convention Center. San Juan, PR.


Mar. 24-25, 2010

Fieldbus Foundation 2010 General Assembly

This year’s event, themed, “FOUNDATION™ Fieldbus – Asset Management made easy” will include a comprehensive, end user-oriented agenda consisting of major end user case studies and tabletop exhibitions. The Houstonian Hotel. Houston, TX.

Apr. 13-15, 2010.

SAE 2010 World Congress

It's the one-and-only event that brings the automotive industry's engineering talent together at one time. Congress provides a highly interactive atmosphere perfect for sharing knowledge. Cobo Center. Detroit, MI.

Apr. 19-23, 2010

Hannover Messe

In 2010, the world's leading showcase for industrial technology will spotlight industrial automation, energy, technology, industrial subcontracting and cutting-edge technologies. Hannover, Germany.

Apr. 20-22, 2010


This global marketplace showcases the latest innovations and technological advancements occurring across the pharmaceutical industry. Learn to increase productivity and product quality, maximize yields and more. Jacob K. Javits Center. New York City.


Apr. 25-29, 2010

55th Analysis Division Symposium

This symposium, sponsored by the ISA Analysis Division, will continue to offer an outstanding forum for discussion of new and innovative process and other analytical techniques, developments, and applications. Astor Crowne Plaza. New Orleans, LA.

 Apr. 26-29, 2010

Embedded Systems Conference

ESC brings together the largest community of designers, technologists, business leaders, and suppliers all in one place. McEnery Convention Center. San Jose, CA.

Apr. 28-29, 2010

ATX South

At the South’s Complete Resource for Automation Technology, find new equipment, technology, and materials to lower costs, reduce waste, and increase efficiencies. Charlotte Convention Center. Charlotte, NC.

Apr. 29, 2010

ISA Safety & Security Symposium

This event will provide an in-depth look at today's safety technologies and procedures associated with identifying and mitigating safety hazards in industrial environments. Astor Crowne Plaza. New Orleans, LA.

May 3-5, 2010

AspenTech 2010 Worldwide User Conference

The 2010 aspenONE® Global Conference will bring together key decision makers from some of the world’s top process manufacturers, representing energy, chemicals, pharmaceuticals, and other markets. Westin Copley Place. Boston, MA.

May 4, 2010

Packaging Automation Forum

Learn how to drive profit using packaging controls and information technology in a unique, focused learning and networking environment for designers, specifiers and buyers of packaging machinery and systems. InterContinental O'Hare. Chicago, IL.

May 11-13, 2010

Safety Control Systems Conference

This conference brings you the latest information in the area of safety with an impressive selection of local and international speakers lined up. Executive Royal Inn. Calgary, Canada.

May 12-14, 2010

Pharmintech 2010

Pharmintech 2010 is an international showcase for the processing and packaging technology for the pharmaceutical, personal care, nutraceutical, and related industries. Bologna, Italy.

May 17-19, 2010

PowerPlex 2010

PowerPlex 2010 focuses on capitalizing on new growth opportunities and improving efficiences and margins as the economy turns around in 2010. Hyatt Regency Dearborn. Dearborn, MI.

May 18-20, 2010

Automation & Power World 2010

Meet and network with over 40,000 technology experts and choose from over 400 hours of workshops, hands-on training and customer case studies. George R. Brown Convention Center. Houston, TX.

May 24-26, 2010

WBF 2010 North American Conference

The conference is an exciting opportunity to share your understanding of current and upcoming manufacturing management, integration and control methods and technologies. University of Texas. Austin, TX.

June 6-11, 2010

RSTechED 2010

RSTechED is a week-long training event for end-users, systems integrators, distributors, partners, OEMs, and Rockwell Automation sales personnel. JW Marriott Hotel. Los Angeles, CA.

June 7-9, 2010

Sensors Expo & Conference

Sensors Expo & Conference is The Only Industry Event in North America Focusing Exclusively on sensors and Sensor-Integrated Systems!

June 13-18, 2010

Honeywell Users Group Symposium (HUG)

This annual symposium offers the opportunity for users and industry leaders to share best practices and project experiences that attendees can learn from and implement for immediate results. Hyatt Regency Scottsdale at Gainey Ranch. Scottsdale, AZ.

Aug. 3-5, 2010

NI Week 2010

Visit the industry's premiere event for interactive technical sessions, targeted summits, hands-on workshops, and exhibitions on the latest developments for design, control, automation, manufacturing, and test. Austin Convention Center. Austin, TX.

Sept. 13-18, 2010

International Manufacturing Technology Show

Experience IMTS 2010. It's the only event where you can see and compare the world of machines, technologies and tools side by side. Industry specific pavilions at IMTS make it easy for you to research products and services. McCormick Place. Chicago,

Sept. 27-Oct. 1, 2010

Emerson Global Users Exchange

This year’s theme is "Build on your Knowledge" and presentation tracks will cover automation and instrumentation systems & applications and more! Henry B. Gonzales Convention Center. San Antonio. CA